SDR

Everything tagged SDR — practical B2B sales advice you can turn into reps.

115 articles

Cold Call Voicemail Strategy: When to Leave One and What to SayCold Calling

Cold Call Voicemail Strategy: When to Leave One and What to Say

Most reps waste voicemails or skip them entirely. Learn exactly when to leave a cold call voicemail, what to say, and how to make it part of a winning cadence.

Stefano Breglia·Jun 14, 2026·12 min read
SDR Metrics That Matter: Beyond Dials and Activity CountsSDR Playbook

SDR Metrics That Matter: Beyond Dials and Activity Counts

Stop measuring dials. Start tracking SDR metrics that predict revenue: conversation rate, objection velocity, and qualification depth.

Stefano Breglia·Jun 14, 2026·12 min read
Discovery Call Objection Handling: Win Deals Mid-ConversationDiscovery

Discovery Call Objection Handling: Win Deals Mid-Conversation

Discovery call objection handling separates great reps from average ones. Learn the exact frameworks to defuse pushback and keep deals moving forward.

Stefano Sechi·Jun 14, 2026·13 min read
Cold Call Persistence Strategy: How Many Touches to Book a MeetingCold Calling

Cold Call Persistence Strategy: How Many Touches to Book a Meeting

Most SDRs quit after two dials. Learn the exact cold call persistence strategy, cadence rhythm, and follow-up sequence that books meetings without burning bridges.

Stefano Breglia·Jun 14, 2026·14 min read
Cold Call Objection Handling: Turn Pushback Into MeetingsObjection Handling

Cold Call Objection Handling: Turn Pushback Into Meetings

Master cold call objection handling with tactical responses for the five objections that kill 80% of outbound dials—and the exact phrasing that books meetings.

Stefano Breglia·Jun 13, 2026·14 min read
Cold Call Follow-Up Strategy: Turn No-Answers Into Booked MeetingsCold Calling

Cold Call Follow-Up Strategy: Turn No-Answers Into Booked Meetings

Most SDRs quit after one cold call. Learn the exact follow-up cadence, voicemail tactics, and multi-channel strategy that converts no-answers into meetings.

Stefano Breglia·Jun 13, 2026·15 min read
Discovery Call Framework: 5 Stages to Qualify Every DealDiscovery

Discovery Call Framework: 5 Stages to Qualify Every Deal

Master the discovery call framework that moves prospects from curiosity to commitment. Five tactical stages, real scripts, and qualification checkpoints.

Stefano Sechi·Jun 13, 2026·14 min read
Cold Call Gatekeeper Scripts: Get Past the Blocker Every TimeCold Calling

Cold Call Gatekeeper Scripts: Get Past the Blocker Every Time

Master cold call gatekeeper scripts that earn transfer, not rejection. Tactical lines, tonality tips, and role-play strategies SDRs use to reach decision-makers.

Stefano Breglia·Jun 13, 2026·15 min read
Cold Call Tonality: Master Vocal Delivery That Wins MeetingsCold Calling

Cold Call Tonality: Master Vocal Delivery That Wins Meetings

Cold call tonality matters more than your script. Learn the exact vocal techniques—pitch, pace, pauses—that turn skeptical prospects into booked meetings.

Stefano Sechi·Jun 13, 2026·14 min read
Sales Ramp Time: 8 Levers to Get New Reps Productive FasterSales Leadership

Sales Ramp Time: 8 Levers to Get New Reps Productive Faster

Cut sales ramp time by up to 50% with these eight tactical levers. Learn how to accelerate new rep productivity without sacrificing deal quality.

Stefano Breglia·Jun 12, 2026·14 min read
How to Hire SDRs: A Sales Leader's Complete Hiring FrameworkSales Leadership

How to Hire SDRs: A Sales Leader's Complete Hiring Framework

Learn how to hire SDRs who ramp fast and hit quota. A tactical guide covering traits, interview questions, and onboarding to build a high-performing team.

Stefano Sechi·Jun 12, 2026·14 min read
SDR to AE Handoff: Build a Clean Process That Wins DealsSDR Playbook

SDR to AE Handoff: Build a Clean Process That Wins Deals

A broken SDR to AE handoff kills pipeline velocity and deal quality. Learn how to design a seamless transition process that protects revenue and accelerates close rates.

Stefano Sechi·Jun 12, 2026·13 min read